the experience
‘Le Musk’ is a 37 minute cinematic sensory experience produced, directed and scored by two time Oscar and Grammy winning composer, A. R. Rahman. The virtual-reality piece will be showcased using a motion platform along with scents and haptics to provide a one-of-a-kind immersive experience.
The narrative revolves around an orphaned heiress, Juliet Merdinian (Nora Arnezeder) , a musician, who is on the trail of three mysterious men with distinct scents.
milestones
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Le Musk bags "Outstanding Cinematic Experience"
at Infinity Festival, Hollywood.
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Screening At Sunset Boulevard, LA
showcased from Nov 2022 - Feb 2023
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Reactions from Cannes XR, 2022
premiered at Cannes XR, 2022
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Scent of a Song from Le Musk
premiered at CannesXR, 2019
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director's
statement
‘‘The idea for Le Musk was born out of a conversation with my wife, who shares a similar love for perfumes as me. Once she had casually asked me why scent was not often used as a narrative device in cinema. Around the same time, a friend of mine had given me my first virtual reality headset. Although initially skeptical, I tried it on and loved the experience.’’
news & blogs

experiencing
le musk

Stay tuned for updates on the release of Le Musk and its companion experiences on VR platforms and exhibition centers around the world.